Sunday, March 26, 2023
HomeCyclingModel Focus - Token - Merlin Cycles Weblog

Model Focus – Token – Merlin Cycles Weblog

Token was based in Taichung Taiwan in 2002 by James Chang. Nonetheless, in actuality the model began a few years earlier than that. James’ Mechanical Engineering background noticed him concerned with a few of the largest biking manufacturers recognized to us in the present day. Right here he constructed up an intensive information base and talent set within the manufacturing of bicycle elements. James had 27 years of expertise working intently with the leaders within the biking trade confirmed him that precision is vital to creating merchandise. This expertise gave him the arrogance to begin his personal model. Token stood for what he believed in: Ardour, Innovation and Craftsmanship.

Select Your Token

James selected the title Token to symbolize the weapon you maintain to win a recreation – your Token. He surrounded himself with like-minded engineers and cyclists. The primary merchandise produced have been excessive finish head units and backside brackets. On the coronary heart of those merchandise have been extraordinarily exact bearings. The craftsmanship to provide these bearings laid the muse for them to determine itself as a good model available in the market. It was the TBT bearings that basically set the model aside world wide. The innovation didn’t cease there and the TFT bearings have been developed, which led to a brand new course for the model.

Improvement & Development

As bearing innovation grew, the model grew to become extra centered on its core product providing of exact craftsmanship. They launched the favored Ninja Backside Bracket, Shuriken Outsized jockey wheels, and a high-end vary of wheels. These merchandise are developed across the Premium, TFT, and TBT bearing know-how. They’ve confirmed to be extraordinarily profitable in enhancing driving efficiency. In the present day, the manufacturers’ headquarters can nonetheless be discovered simply outdoors Taichung the place they proudly design, manufacture and take a look at their merchandise. On the coronary heart of Token. they’re pushed by their ardour to deliver modern merchandise to riders who demand extra.

See the Full Vary of Token merchandise at Merlin right here



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